Propaganda

Chomsky, “Public Relations”; “Early History of Propaganda,” in Chomsky, Media Control
Baudrillard,“Absolute Advertising, Ground Zero Advertising”

                                    
Recommended Reading
Bernays, Propaganda 
Levine et al., “The Perversity of Inanimate Objects”                                                         Baudrillard, “The Implosion of Meaning in the Media”
Jhally, “Advertising and the Edge of the Apocalypse”
McLuhan, “Laws of the Media”
Dwan, “Idle Talk”